Lamborghini unveiled the Fast ForWorld platform, developed in partnership with Animoca Brands, featuring interoperable digital supercars for web3 gaming.
Italian sports car manufacturer Lamborghini, alongside NFT investor Animoca Brands is launching a web3 venture featuring interoperable digital supercars for gaming, marking Lamborghini’s first blockchain-based initiative.
In an Oct. 2 blog announcement, Animoca said the so-called Fast ForWorld platform will allow users to “experiment, play, interact, and collect digital collectibles while being rewarded for their engagement.” Set to launch on Nov. 7, Fast ForWorld will introduce digital car collectibles that can be bought, sold, and used in other games, which are part of Animoca’s Motorverse.
“These super sports cars will be introduced as interoperable digital assets, accessible across multiple gaming platforms from launch, including Torque Drift 2, REVV Racing, the Motorverse Hub, and Fast ForWorld’s proprietary experience.”
Animoca Brands
The platform, developed by Gravitaslabs, an Animoca Brands subsidiary, will also feature a 3D wallet for users to store and interact with their digital items.
Lamborghini dives deeper into web3 realm
The latest collaboration continues Lamborghini’s exploration of blockchain-based projects. In 2022, the luxury carmaker partnered with NFT PRO and INVNT to release a series of non-fungible tokens showcasing its iconic vehicles. The “Road Trip NFT” project, which ran until March 2023, featured monthly NFT collections tied to different locations, each available for a limited time.
At that time, Christian Mastro, Lamborghini’s marketing director, described NFTs as a “new exclusive, unconventional proposal” and a “new form of expression for new generations.” Additionally, Lamborghini made headlines when RM Sotheby’s auctioned the last Lamborghini Aventador LP 780-4 Ultimae Coupé, paired with a one-of-one NFT, marking a crossover between physical luxury and the world of tokenized assets.
GAMEE, the mobile gaming platform behind the WatBird game, has received an investment from Pantera Capital to expand its presence on The Open Network.
Animoca Brands‘ gaming subsidiary, GAMEE, has received an investment from Pantera Capital, a California-based venture capital firm, to extend its reach across multiple blockchain networks, according to an Aug. 21 press release.
While the funding size was not disclosed, the investment is understood to help GAMEE expand its presence on The Open Network (TON) via WatBird, a Telegram-based app. Animoca notes that the investment from Pantera follows a recent investment GAMEE received from TON Ventures, a venture capital firm focused on backing TON-based startups.
Commenting on the funding, GAMEE co-founder Bozena Rezab said the investment represents a “significant vote of confidence in our vision to seamlessly integrate web3 mechanics into the gaming experiences we’ve cultivated for our community of 90 million gamers.”
“This support will help us accelerate our mission to strengthen the community’s engagement with the TON ecosystem.”
Bozena Rezab
For Pantera Capital, this investment marks another move to double down on its strategic investment in TON. In May, the firm announced its “largest investment ever” in the network, underscoring its belief in TON’s potential ate of the bankrupt FTX exchange. At the time, Pantera said it had decided to invest in TON as the platform to “introduce crypto to the masses because it is used extensively within the Telegram network.”
Although Pantera did not disclose the amount of its investment in GAMEE, it follows a $250 million purchase of Solana (SOL) from the estate of the bankrupt FTX exchange, highlighting the firm’s ongoing commitment to expanding its influence in the blockchain space.
Italian sports car manufacturer Lamborghini and Animoca Brands have announced a collaboration to “drive automotive brand engagement.”
Automobili Lamborghini, the Italian luxury sports car maker, and Hong Kong-based crypto firm Animoca Brands have announced a partnership focused on enhancing brand engagement within the automotive industry.
In an Aug. 8 blog announcement, Animoca Brands said the collaboration will leverage both companies’ expertise to create “unique experiences for Automobili Lamborghini’s fans and customers,” without elaborating on the matter. While details of the collaboration are yet to be disclosed, web3 creative design studio Gravitaslabs and Motorverse, an Animoca Brands venture focused on digital vehicles, have been selected as exclusive partners for this initiative, the announcement reads.
Lamborghini deepens its blockchain roots
The latest collaboration is not Lamborghini’s first foray into blockchain-related initiatives. In August 2022, the luxury automaker partnered with NFT PRO and INVNT to launch a series of non-fungible tokens featuring its iconic vehicles in different locations under the title “Road Trip NFT.”
The project, which continued until March 2023, released monthly collections of NFTs, each available for a limited time. The initiative was part of Lamborghini’s broader strategy to explore modern collecting and engage with new generations through digital art and NFTs.
At that time, Christian Mastro, Lamborghini’s marketing director, described NFTs as a “new exclusive, unconventional proposal” and a “new form of expression for new generations.” Additionally, Lamborghini made headlines when RM Sotheby’s auctioned the last Lamborghini Aventador LP 780-4 Ultimae Coupé, paired with a one-of-one NFT, marking a crossover between physical luxury and the world of tokenized assets.
The Mocaverse project token, MOCA, has begun trading on well-known centralized exchanges, including KuCoin, Gate, HTX, Coinlist, Bitget, MEXC, and Bitmart.
Trading began with a MOCA rate of $0.088. Listing on several major centralized exchanges is expected to increase MOCA’s visibility and significant trading volume, attracting a wider audience of investors and users.
Mocaverse will also introduce a staking feature alongside a Token Generation Event (TGE). Users can stake MOCA tokens to receive staking power or “soft stake.” MOCA Saving 1.0 participants will be able to accumulate staking power at a rate of 0.000001 per second.
“Staking Power grants holders exclusivity in terms of experiences and rewards. Higher Staking Power means better access to reward pools.”
Animoca Brands blog
A 50% early staking boost will be available from July 11 to July 25 to encourage early participation. However, withdrawing MOCA coin from staking during this period will reset the bonus staking power to zero.
What is Mocaverse?
Mocaverse is a project that aims to connect the company’s portfolio projects, subsidiaries, joint ventures, and partners through a unique collection of NFTs. MOCA NFT collection consists of 8,888 of characters named Moka, each of whom belongs to one of five factions: Angels, Builders, Dreamers, Connectors, and Neo-Capitalists.
Your vibe attracts your tribe 👁️
Our marquee project @Moca_Network has a total of five tribes: Dreamers, Builders, Angels, Connectors, and Neo-Capitalists.
Mocaverse members have access to the various features that allow them to learn, play, do well, and build. These include access to online training courses, interactive AMA sessions, game passes, in-game assets, and an acceleration program designed to develop projects. The platform also promotes social responsibility by encouraging NFT holders to participate in charitable projects.
Mocaverse also features Moca ID, a decentralized identification system (DID) that integrates with crypto wallets, making communication and collaboration within the ecosystem easier.
Mocaverse is governed through the Moca DAO, whose NFT owners exercise their rights to propose, vote, and implement changes, providing community-based governance and decision-making.
In addition, the project offers Mocana Missions, web3 platforms through which users can earn points for participating in various interactive and gaming activities. These missions are designed to keep users engaged in the ecosystem, and rewards are awarded upon successful completion.
Who is behind Mocaverse?
Mocaverse is a new NFT ecosystem from Animoca Brands designed to support a unified web3 community. Animoca Brands, a significant representative in the field of digital entertainment and blockchain games, operates metaverse leader The Sandbox and other web3 projects. Its portfolio includes more than 300 cryptocurrency and blockchain projects of various types.
In September 2023, Animoca Brands raised $20 million for the Mocaverse project through an additional issue of common stock.
Mocaverse has raised $20M via our mothership, @animocabrands 👁👁👁#MocaFam, we’re about to level up from all fronts: 🛠️ Product development 🤝 Web2 and Web3 adoption 🎮 Redefining web3 culture and entertainment ecosystem
CMCC Global led the funding round. The list of investors also included Kingsway Capital, Liberty City Ventures, GameFi Ventures, and several individuals, including Animoca Brands executive chairman and co-founder Yat Siu.
As part of the fundraising, the company signed simple agreements with investors for future equity capital, providing corresponding warrants in the form of utility tokens.
The funds received were used to promote the project, including product development and implementing web3 and partnership programs to expand the gaming, cultural, and entertainment ecosystem.
What’s happening to the NFT market?
According to the DappRadar analytical platform, in the second quarter of 2024, the volume of sales in the market of non-fungible tokens increased. Sales rose 28%, reaching levels last seen in early 2023. Between April and June 2024, $4 billion worth of NFTs were sold, up 3.7% from the fourth quarter of 2023.
DappRadar blockchain analyst Sara Gherghelas emphasized that Blur remains the most popular NFT platform, with a 31% market share. However, the platform has lost almost 50% of its dominance since the last quarter.
Magic Eden is in second place, having succeeded thanks to Ordinals, which increased the platform’s dominance from 17% to 22%. OpenSea ranks third, although Gherghelas notes that the trading platform leads as the most popular NFT marketplace in terms of sales volume with a market share of 12%.
“The top 5 NFT collections by trading volume this quarter remain largely unchanged from the previous quarter, with the notable exceptions by Runestone and fantasy.top. Both of these collections have enjoyed incredible success and popularity in Q2 2024.”
Sara Gherghelas, DappRadar blockchain analyst
What is Mocaverse planning?
The Mocaverse developers still need to publish a roadmap, and the exact plans for the project in the coming years can only be guessed. However, the big name of Animoca Brand, a recognized giant in the web3 industry, supports faith in the project.
One way or another, the community eagerly awaits news from the project regarding its immediate plans and long-term vision.
